WILKESVILLE, Ohio, August 6, 2024—The National Professional Fishing League today announced that it has contracted with longtime industry media professional Ken Duke to lead its media and communications efforts. Duke previously served as senior editor of B.A.S.S. Publications and as managing editor of Fishing Tackle Retailer. In addition, he has authored two books on bass fishing and currently hosts several bass fishing podcasts, including NPFL’s “Round Table.”
Duke’s title will be “Media and Communications Coordinator.”
“We’re excited to be working with Ken,” said NPFL President Brad Fuller. “He has the experience and knowledge to help our team reach greater heights, grow our fan base, and foster our relationships with sponsors, advertisers and other stakeholders. After four years of developing our tournament efforts, we’re ready to put additional focus on media, which is ultimately how we reach our audience.”
Having worked with B.A.S.S., Major League Fishing, FLW, and Game & Fish Magazine as a content creator and editor, Duke is excited by the prospect of contributing to the NPFL’s content platforms and communications efforts.
“I’ve been watching and admiring the NPFL since it held its first tournaments in 2021,” said Duke. “They’ve come a long way in a short time and have a field of anglers that combines youth and experience, tremendous accomplishments and great potential. NPFL has the best angler relations I’ve ever witnessed and an extraordinarily talented staff. I truly admire them as people and as professionals, and I’m looking forward to contributing in any way I can.”
In addition to creating content and fostering communications, Duke looks forward to working with NPFL on industry relations.
“I’ve always enjoyed the relationships I’ve had within the fishing industry, and I’m excited about finding ways to work with existing and new sponsors. NPFL is moving in a great direction and offers a new and unique option for any company interested in growing its market share in the fishing world.”
